Event held at the Helen Mills theater in NYC to promote the alpaca fiber. Many peruvian fashion and jewelry designers showcased their wonderful garments on this fantastic event.
Designing an American Made Swimwear Line
During the depths of the winter, come thoughts of summer, sand and sun. Right after the holidays, swim line development should be starting. The bone chilling temps seem to be a motivating factor in prodding emerging designers to get moving on their new swim brand.
Here are some points to remember in launching a new swim line that could help you stay focused, on point and successful...
Read moreDesigning a Successful Activewear Line
Having designed and produced for numerous new active wear brands over the past 7 years, we have learned an enormous amount of what it actually takes to have those brands gain success.
We are fortunate to receive countless inquiries from entrepreneurs each week who are looking to create new active apparel lines. According to Fortune.com, the women’s active wear market totaled $15.1 billion in the 12 months that ended in August 2014, up 10% from the same period in the prior year, according to research firm The NPD Group. This segment does not seem to be slowing down anytime soon.
Here are some key factors to consider if you want to launch an active wear line:
Read more4 Items That Will Affect the Price of Your Garments
In design school, your inner design diva is nurtured to not restrict your creative freedom, to help you grasp your inner vision, and to get to know your aesthetic. Then you might learn how to keep that creativity in check and consider the business side of fashion. I went to Pratt in the early 90’s, and had a wonderful experience, but I did not learn anything about the business of fashion until years later.
It is crucial to learn how to control the cost of your garment. Your price point ensures your garment will actually be sellable, and make it to market. These 4 important items will affect the price of your garments.
Read moreFabric Sourcing: 5 Important Points to Remember
Fabrics are both inspiring and innovative. They help to set the theme of each line. Each season, fabric designers and mills create new color palettes, weaves and textures, fiber blends and printing techniques, lending fashion direction for the coming season.
We guide our clients in choosing the right fabrics for their product to achieve the desired finished product and price point. Starting with reliable and knowledgeable sources, and looking for these 5 items will save you a lot of heartache and money as you move through the design and production process.
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